Why Partner with Cheese Trail?

Every year, tens of thousands of cheese lovers discover cheesemakers, experiences and great cheese. Many cheesemakers report that 20–80% of their direct-to-consumer sales are linked to our printed map and digital platform.

Now expanding nationwide, Cheese Trail is building a comprehensive directory of ~1,000 U.S. cheesemakers, cheese shops and thousands of artisan cheeses. Our growing reach—across print, digital, and destination-based marketing—gives partners meaningful visibility while supporting the rural communities that keep this craft alive. We’re inviting like-minded partners to help shape the next chapter.

Don’t just take our word for it

Hear from some of our amazing partners who are working with us to build a cheesier world
"Our farm tours and cheese classes have doubled in enrollment thanks to the Cheese Trail!"
Achadinha Cheese Company Logo. Shows a cow and goat facing eachother with some grapes in between.
Donna Pacheco
FUNDER ENDORSEMENT
"The Cheese Trail isn't just a gouda idea, is a great investment in rural economies, agritourism, and community, and the PCC-DBII is proud to have supported such a sharp, well-aged project."
Pacific Coast Coalition Dairy Business Innovation Initiative Logo - blue text and design with cheese and milk bottle graphics.
Dr. Carmen Licon
Director, Dairy Products Technology Center at Pacific Coast Coalition-Dairy Business Innovation Initiative
"Cheese Trail has made a huge difference in the future of the North Bay artisan cheese industry."
Nicasio Valley Cheese Company Logo showing red ring with inner black ring containing white text and a depiction of the Nicasio Valley in the center.
Rick LaFranchi
President, Nicasio Valley Cheese Company
Pricing

Brand Alignment Partnerships

In July (2025), our website got 24,000 visitors - triple the monthly traffic from April!

In 2025, we printed 80,000 copies of our California Cheese Trail map available at 150+ high-impact locations—including cheese shops, farmers markets, wineries, hotels, and visitor centers. This is double our 2022 run ... and we'll still run out again after only 6 months!

For 2026, we’re planning 80,000 copies, but could easily double distribution again.
Ask for details about supporting an expanded printing.
Important Deadline: 2026 California Print Map partnerships must be secured by September 30, 2025.

Friend 🤝

Digital Only
$500
Billed annually.
Get started
Name listing on homepage
Logo placement
Premium business profile
E-newsletter logo
Press mentions

Supporter 🌟

Popular
Digital Only
$1,500
Billed annually.
Get started
Standard logo in e-newsletter
Homepage logo placement
Premium business profile
Press mentions
Print advertising

Champion 🏆

Digital Only
$3,000
Billed annually.
Get started
Standard logo on homepage
Standard logo in newsletter
Premium business profile
Press mentions
Print advertising

Friend Combo 🤝

Print + Digital Package
$5,000
Billed annually.
Get started
Standard logo on homepage
Standard logo in newsletter
Premium business profile
Inside print advertisement
Premium logo size
Press mentions

Supporter Combo 🌟

Print + Digital Package
$7,000
Billed annually.
Get started
Premium logo on homepage
Premium logo in newsletter
Premium business profile
Back cover print ad
Press mentions included
Premium back cover placement

Champion Combo 🏆

Print + Digital Package
$9,500
Billed annually.
Get started
Premium logo on homepage
Premium logo in newsletter
Premium business profile
Premium back cover ad
Press mentions included
Maximum visibility package

Business Legend 🗺️

Print Map Only
$500
Billed Annually.
Get started
Map pin placement with contact details
Website listing
E-newsletter logo
Premium business profile
Homepage logo placement

Logo Sponsor 📍

Popular
Print Map Add-On
$1,000
Billed Annually.
Get started
1/8 shared advertisement space
Website listing
E-newsletter logo
Premium business profile
Homepage logo placement

Standalone Inside Ad 📄

Print Map Only
$2,000
Billed Annually.
Get started
a Green checkmark indicating this item is included.
Business card-style print ad inside map (3.5" x 1.375")
Website listing
E-newsletter logo
Premium business profile
Homepage logo placement

Complete Brand Alignment Feature Comparison

Alt-text: A comparison table showing six sponsorship tiers for a partnership program, divided into two categories: “Digital Only” and “Digital + Print Combo.”  Digital Only includes: 	1.	Friend – $500 	2.	Supporter – $1,500 	3.	Champion – $3,000  Digital + Print Combo includes: 4. Friend Combo – $5,000 5. Supporter Combo – $7,000 6. Champion Combo – $9,500  Features compared across all tiers include: 	•	Name on Homepage 	•	Logo on Homepage 	•	E-Newsletter Logo 	•	Premium Business Profile 	•	Press Mentions 	•	Print Advertisement  Key feature highlights: 	•	Only the Friend tier shows a name on the homepage. 	•	Logos on homepage are only available starting from Champion (Standard) and become Premium in the Combo tiers. 	•	E-Newsletter Logo is available from Supporter tier upward (Standard), Premium in all Combo tiers. 	•	Premium Business Profile is included from Champion tier onward. 	•	Press Mentions are only included in Supporter Combo and Champion Combo. 	•	Print Advertisement varies: 	•	Friend Combo has Inside Ad (3.5” x 1.375”), 	•	Supporter Combo has Outside Back Cover (3.5” x 1.375”), 	•	Champion Combo has Premium Outside Back Cover (3.5” x 1.375”).  Checkmarks, text labels (e.g., Standard, Premium), and “X” symbols indicate which features are included in each tier.

Print Map Ad Spaces

Alt-text: a sample of the cheese trail print map, showing the back page and inside page mockups for ad placement visualization. This is decorative.
Now Available

Adopt-a-Cheesemaker

Support local cheesemakers with marketing visibility while demonstrating your commitment to local food and sustainable agriculture. All sponsorships contribute to our Community Fund that supports cheesemakers who need visibility most. Sponsors are recognized on our dedicated Community Fund page.

Premium Business Profiles

Adopting a cheesemaker covers the annual cost of their premium business profiles, giving them access to all of our main features and directories. Sponsored cheesemakers will show up in search results, our interactive maps, and more!

Empower Underserved Cheesemakers

Your sponsorship directly supports the smallest, most under-resourced artisan cheesemakers—often family-run farms or first-generation producers—who rely on visibility to survive and grow. These are the makers who need it most, and your support ensures they’re not left behind.

National Visibility + Recognition

Sponsors are acknowledged on our website and marketing materials as champions of sustainable food systems and rural economies. You’ll be featured on our dedicated Community Fund page and may be included in announcements celebrating the program’s impact.

Digital Adoption

Available for Cheesemakers in All 50 States
Adoption Levels
Individual Support (1) : $199
Community Builder (5) : $995
Regional Champion (15) : $2,985
National Leader: Customizable
Begin Your Adoption Today!
Alt-text:  A comparison table showing four levels of sponsorship or involvement under the title “Benefits.” The columns from left to right are: 	1.	Individual (1) 	2.	Community Builder (5) 	3.	Regional Champion (15) 	4.	Statewide Leader  Each row represents a benefit: 	•	Community Fund page: 	•	Individual: Business name 	•	Community Builder: Small logo 	•	Regional Champion: Medium logo 	•	Statewide Leader: Large logo 	•	Homepage recognition: 	•	Individual: Business name 	•	Community Builder: Small logo 	•	Regional Champion: Medium logo 	•	Statewide Leader: Large logo 	•	Newsletter mentions: 	•	Individual: ✗ 	•	Community Builder: Small logo 	•	Regional Champion: Medium logo 	•	Statewide Leader: Large logo 	•	Premium business profile: 	•	Individual: ✗ 	•	Community Builder: ✓ 	•	Regional Champion: ✓ 	•	Statewide Leader: ✓ 	•	Press opportunities: 	•	Individual: ✗ 	•	Community Builder: ✓ 	•	Regional Champion: ✓ 	•	Statewide Leader: ✓ 	•	Founding supporter recognition: 	•	Individual: ✗ 	•	Community Builder: ✗ 	•	Regional Champion: ✓ 	•	Statewide Leader: Enhanced  Checkmarks (✓), crosses (✗), and logo sizes indicate the level of benefit offered per tier. The table has an orange gradient header design.
Ready to Join The Trail?
Purchase a sponsorship level above, or contact us today to discuss your options and customize a package that fits your marketing goals.
Contact Us
Contact Us